ATM Fees
The ATM Fees campaign is an opportunity for credit unions to raise funds for their local children’s hospital through the Credit Union for Kids program. Credit Unions are seeing critical funds being raised for their local hospital by adding $1 or more to their non-member ATM fee. Meaning, this additional fee only applies to non-members using the ATM out of convenience.
This is an opportunity to market the philanthropy that credit unions are doing to non-members. By placing a sticker on the ATM unit showcasing the small donation amount has resulted in positive feedback from the non-members making withdraws. To learn more about what some credit unions enjoy about this campaign, check out the additional resources at the links below.